Our Promise

Privacy Policy


Last updated: November 2019

We are Nibelu ÖU, Company No 16087150 registered in Estonia with our registered office is in Harju Maakond, Tallin, Lõõtsa tn 5-11, 11415. In this privacy notice, we’ll refer to ourselves as ‘Nibelu’, ‘we’, ‘us’ or ‘our’.

This privacy notice refers to your use of our website, mobile application, email, SMS and social media accounts (the **‘Platforms’**) and the personal data that we may collect from you as you do so. When you use our Platforms, you agree to the terms in this privacy notice.

We act as a data controller over the personal data that we collect from you as you use the platforms in the manner and scope permitted by EU and Estonian legislation.


We collect the following personal data directly from you:


If you call us or make contact by e-mail or sign up to our newsletter we will keep a record of enquiries received and any contact details you provide (e.g. name, e-mail address and telephone number).


When you visit our Platforms, we may collect certain information automatically from your device. In some countries, including countries in the European Economic Area, this information may be considered personal information under applicable data protection laws. Specifically, the information we collect automatically may include information like your IP address, device type, cookie ID, browser-type, broad geographic location (e.g. country or city-level location) and other technical information. We may also collect information about how your device has interacted with our Website, including the pages accessed and links clicked. Please see our cookies policy for further information.


As you move through our Platforms we collect your personal data for the purpose of enhancing your experience, so we can better understand our audience and consumers in general. This includes the information you give us, the information we acquire from third parties and (provided we have your consent to collect cookies) which is generated by you – including your use of this platform, location, device and how you arrived at our Platforms in the first place.

We may serve you adverts on other websites (provided you have consented to us collecting cookies) about things which you’ve shown an interest in on our own platforms, or relating to campaigns you have interacted with. This is called retargeting.

We know that our users would like to easily find the content on our platforms that they’re most interested in, so we may tailor parts of our Platforms and our communications to things which you’ve shown a previous interest in (provided you have consented to us collecting cookies).

We know that many of you like to communicate with your social networks while on our website – so we have the plugins and tools available to allow this. This means social network companies may collect information on you from this site. Some of this information may be collected by using cookies or similar tracking technology. For more information on cookies and how we use them, please see our cookies policy.


The legal bases for processing your personal data are that:

- You have provided your consent for us to use your personal data in this way (e.g. where you have requested to receive our newsletter or provided your consent to us for collecting cookies).
- You have provided your consent for us to let you know about products which we feel may be of interest to you.
- We have a legitimate interest to use your personal data to secure and manage our website (e.g. such as working out which pages on the site are most popular or whether particular events have caused an increase in traffic).


If you are subscribed to our newsletters, out of stock, price drop or any other type of alert we will keep your email address for this purpose until you ask to be unsubscribed. We will always give you the option to opt out of receiving marketing emails from us and if you do that we will not send you marketing emails again.

The information collected by our cookies is kept for up to 12 months.


If you click through to other websites or platforms, our privacy notice does not apply and we make no representations regarding the policies or business practices of any such websites or platforms. These platforms have their own privacy policies. Please check these policies before you submit any personal data to these platforms.


We may share your personal data with suppliers who perform services on our behalf and have agreed in writing to protect and not further disclose your information (such as those providing us with hosting services, analytics, affiliate networks, targeted advertising and email automation). Where third-party service providers have access to personal data they will only collect information as needed to perform their respective functions.


Almost all of our data is held in the European Economic Area (EEA), but we do sometimes transfer or process data outside the EEA as we use third party suppliers who are based in the US (e.g. Mailchimp). Where we transfer your personal data outside of the EEA, we take reasonable steps to ensure that your data will be protected and that any transfer is in line with EU data protection laws.


We are committed to protecting the information we receive from you. We follow reasonable technical and management practices to help protect the confidentiality, security and integrity of data stored on our system. While no computer system is completely secure, we believe the measures we have implemented reduce the likelihood of security problems to a level appropriate to the type of data involved.


Access: You are entitled to obtain information about your personal data that we store, in accordance with applicable law.

Rectification: You may request that we rectify any of your personal data that is inaccurate or incomplete and ensure the information which is being processed is right.

Erasure: You may request the removal of your personal data at any point.

Objection: You have the right to object at any time to your personal data being processed for direct marketing purposes.

Restriction: You may ask us to cease processing your personal data, although we can still hold it in limited circumstances, such as on a suppression list, so that we know not to call you again.

Withdraw consent: You have the right to withdraw your consent at any time, without affecting the lawfulness of our processing based on such consent before it was withdrawn.


We may disclose your personal data to any prospective buyer of our business or assets.


For more information, please contact us.

You have the right to lodge a complaint about our processing with a supervisory authority. In Estonia the supervisory authority is the Data Protection Inspectorate, whose details are here.

We may make changes to this Privacy Notice from time to time, to reflect how we are processing your data. If we make significant changes, we will make that clear on the website or by some other means of contact such as email, so that you are able to review the changes before you continue to use any of our Platforms.